An Incredible Story About the Power of Your Alter Ego – Todd Herman



What inner superpowers will you unlock when you step into your alter ego? Todd Herman, bestselling author of The Alter Ego Effect has spent decades coaching athletes, entrepreneurs, and celebrities tap into the best version of themselves and become unstoppable in their dreams. He shares how you can untether yourself from your limiting paradigms, use your creative imagination to activate your alter ego, and honor all the characters already within you, just waiting to be unleashed.

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  1. Your alter ego is not about “faking it.” It’s about untethering yourself from your narrative and tapping into the traits you already have.

  2. The authentic self is a bigger story that you tell yourself. It’s a paradigm we have to be willing to relinquish.

  3. Don’t ask yourself, “What are you.” Ask yourself, “What are you made of?”

  4. Challenge the idea that change has to be hard. We can decide how we want to act. We can make that transformation in an instant.

  5. Only care about impressing yourself, not anyone else. The only thing you can control is how you show up.

  6. There’s a genius inside of you waiting to be unleashed. Envision the presence you want to bring and step into it.

  7. When you’re an artist, create art. When it’s time to sell, then sell. Honor those parts of yourself when you need them.

  8. Follow your blisters, because in your blisters you’ll find your bliss.

  9. There is a future version of you waiting on the horizon. What can you do today to make that person high five you and say, “Thank you for the choices you made.”


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