What surprise opportunities will you find on the route less traveled? Patrick Cain, furniture designer and founder of Patrick Cain Designs formed his own destiny without an art education, but with the gusto to present his furniture where no one else dared – Craigslist and flea markets. He explains how to tell your story to build your network, how to create a product that supports your startup costs, why it’s okay to say “no,” and how to keep your head up during uncertainty and trust that another light will come through.

Come to LA and see a live taping of the podcast! dontkeepyourdayjob.com/live

Join a DKYDJ listening pod! https://cathyheller.lpages.co/meetup-groups/

Thanks CandidCo! CandidCo.com/dreamjob for 25% off your modeling kit

Thanks to Living Proof! LivingProof.com/dreamjob and use promo code dreamjob to get a free sample of their award-winning dry

shampoo with your purchase.

Thank you Pocket! Getpocket.com

Thanks M.Gemi! Mgemi.com/dreamjob for $50 off your first pair

TAKEAWAYS FROM THIS EPISODE:

1. Sometimes it’s a blessing to not have the pretension of an education. The creative path of Craigslist and flea markets can become a great shortcut.

2. Tell your story. Your story is what makes you stand out.

3. Rely on your network. Everyone you know has something they can add. Your network gives you advantages you couldn’t otherwise afford.

4. Create a product that will sustain your startup costs.

5. Keep your spending in check.

6. It’s okay to say no to the ventures that are too risky and dilute your brand. Don’t be afraid to walk away.

7. Don’t put all your stock into one project. If you’re waiting on a reply, go find the next opportunity. Something will come through.

8. Your happiness is your responsibility.

MENTIONED IN THIS EPISODE:

• PatrickCainDesigns.com

• Follow Patrick on Instagram @patrickcaindesigns

• Follow Wayne Federman on Twitter @Federman

• Shoutout to Cathy’s friend Jesse Bratter for recommending Patrick!

• Find all the articles & features about Patrick Cain Designs here (Apartment Therapy, Dwell, Esquire, and more)

• Craigslist

• Rose Bowl Flea Market

• Dwell on Design show in Los Angeles

• Bo Burnham  – YouTubers-turned-director of the movie Eighth Grade

• The Four Agreements by Don Miguel Ruiz

Thank you so much for listening!

Subscribe on Apple Podcasts, like us on Facebook, and follow us on Twitter and Instagram!

If you have any general questions or comments for the show, click here.

If you’d like to advertise with us, click here.