How can you recreate your dream when you’re working your butt off, and it’s not working out? Gigi Butler, founder of the popular Gigi’s Cupcakes was once an aspiring singer, cleaning Taylor Swift’s toilet to make ends meet. But after one phone call, she realigned her vision, opened her first cupcake shop, and grew that little store into a franchise with over 100 locations nationwide. Gigi dishes out her recipe for creating a successful brand, channeling failure into a learning experience, and balancing priorities as a single mom and an entrepreneur with an empire.

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TAKEAWAYS FROM THIS EPISODE:

1. Take the risk in life or you don’t get the reward.

2. People might think you’re crazy. You might fail. Who cares? At least you did something.

3. Success is about recreating yourself.

4. We can’t be everything to everyone. But we’re given gifts that need to be shared.

5. Don’t live with the regret of “What if…” Be the person who says, “Why not.”

6. Find your own shtick. Find what makes you unique.

7. Say yes, then figure it out.

8. Money is fluid. The more you give, the more you receive.

9. Be willing to sacrifice, have tenacity, and work your butt off.

10. Go out on a limb. Because that’s where you find the fruit.

 

MENTIONED IN THIS EPISODE:

• Gigi’s Cupcakes website

• GigiButler.com

• Follow Gigi Butler on Instagram & follow Cathy on IG to be entered in the Gigi’s Cupcakes giveaway!

• Preorder Gigi’s book, The Secret Ingredient: Recipes for Success in Business and Life – coming December 4, 2018!

• Taylor Swift’s song Teardrops on My Guitar

• Magnolia Bakery in NYC

• Dave Ramsey, personal finance author, businessman & radio personality

• Gigi’s favorite brands: Tiffany & Co, Victoria’s Secret, Martha Stewart

• Gigi’s Cupcakes Loyalty Rewards program

• Waitress the musical (go see it!)

 

• Listener win!

  • Get Kim’s awesome vintage jewelry at her Etsy store AddisonHarperStudio

 

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